Ed Tech Life posted about this newest viral marketing effort — send a talking Ecard from the Transformers (of movie and comic book fame).
Users answer a few questions (a couple might be confusing to people not familiar with the Transformers) and then an audio message incorporating those answers will personalize the email you are sending.
This link joins many, many other viral marketing gimmicks that are useful to English Language Learners on my Examples of Student Work page.
Larry, I’m sorry, but Ken beats you on message delivery with this one:
http://kenrodoff.blogspot.com/2007/11/will-u-be-my-optimus.html
I was laughing out loud, reading it. Nice two-fer introducing the site, AND advocating policy change.
I have to agree, though I suspect it would help if I had an inkling of the Transformers storyline….