As part of a marketing campaign for what I think is the British version of the TV show “The Apprentice,” you can design your own perfume bottle.

The catch is that you have to do it in under a minute. Once it’s completed you can email the link for posting on a website or blog.

English Language Learners (I suspect some of my young women students might be more interested than the young men) can complete it, post it, and describe what they did and why they did it.

Just another strange use of viral marketing.